Best car brands from Kelley Blue Book
Using consumer-perception data to find the brands that best communicated their vehicles' features in the last year, along with the factors that sway buying decisions, Kelley Blue Book has come out with its third annual Brand Image Awards. Here are the 2010 winners, with commentary from the Kelley folks.
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Best comfort: Lexus
A Lexus RX350 sport-utility cabin is outfitted with navigation aids and heated front seats. Known from the beginning for quiet, comfortable highway rides, Lexus vehicles continue to offer more and more occupant-coddling amenities.